LA POSTE, ÇA CRÉE DES LIENS ENTRE NOUS[Creative Pitching, Art Direction, 
Web Design]

During my apprenticeship at M Publicité, I created prospecting mockups for La Poste. The goal was to increase visibility for a series of 10 videos named “La Poste, it creates a bond between us” by showcasing how they could be integrated into Le Monde’s digital platforms. Despite having limited source materials, I developed a visual identity on carousel formats (desktop and mobile) and immersive hubs to present the videos as a premium editorial narrative. This work contributed to securing a three-year contract valued at €400,000. This project was a key step in my transition toward creative strategy, as I was given the trust and complete freedom to transform a business brief into a concrete visual solution.

Tools: Figma





© By Nour Moali